Hoka One One was the first shoe brand to launch "oversized" midsoles and was founded in France in 2009 but today has American owners. Hoka shoes and running shoes are made for all types of runners, from joggers to competitive runners, and have become hugely successful due to their special soles.
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Hoka
Men's Challenger 7 GORE-TEX Midnight Blue/Grout
price€160
Hoka
Men's Speedgoat 6 Skyward Blue/Black
price€155
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Hoka
Men's Challenger 8 Wide Maple/Cardamom
price€150
Hoka
Women's Anacapa 2 Mid GORE-TEX Black/Black
price€263.90
Hoka
Women's Kaha 2 Frost Moc GORE-TEX Oat Milk/Sesame
price€272.90
Hoka
Women's Kaha 3 GORE-TEX Mountain Fog/Druzy
price€240
Hoka
Women's Mach 6 Rose Latte / Blush
price€140
Hoka
Women's Gaviota 5 Harbor Mist Rose Gold
price€175
Hoka
Women's Transport GORE-TEX Black/Black
price€175
Hoka
Women's Rincon 4 Black/White
price€130
Hoka
Women's Challenger 7 GORE-TEX Black/Black
price€160
Hoka
Men's Clifton 10 White/White
price€150
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Hoka
Women's Hopara 2 Cream / Cedar 2
New
price€175.90
Hoka
Women's Airolite Run Tank Cloudless / Marathon
price€61.90
Hoka
Men's Kaha 2 Frost Moc GORE-TEX Black / Black
price€200
Hoka
Women's Mach 6 Jadeite/Alpine Blue
price€140
Hoka
Women's Challenger 8 Neon Rose/Black
price€150
Hoka
Men's Anacapa 2 Mid GORE-TEX Deep Umber/Stardust
price€195
Hoka
Women's Rincon 4 Wide Black/White
price€125
Hoka
Women's Arahi 7 Blue Spark/Snow Melt
price€150
Hoka
Women's Arahi 7 Starlight Glow/Yuzu
price€150
Hoka
Women's Bondi 9 Black / Black
price€170
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Hoka
Men's Mach 6 White/Neon Lime
price€140
Hoka
Women's Clifton 10 Wide Rose Cream / Dried Rose
price€150
Hoka was founded in France in 2009 but is now a U.S. owned. The name means "to fly down the mountain" and the concept was born during an ultramarathon on Etna in Sicily, when Frenchman Jean-Luc Diard discovered that he could run faster downwards thanks to the extra cushion the soft volcanic sand gave. He decided to design a shoe that had this experience built-in.